The aim of Madrettor is to offer an inside in the world of local and international new media artists & designers. To achieve this, lectures, workshops and discussion sessions will be organised during the festival. The more informal programme will contain performances, installations, exhibitions and music Important goal for the festival is to initiate new projects involving a mixture of artists, designers and devellopers from different disciplines to establish a progressive environment within MADRETTOR projects. En het is Rotterdam. Of zoals Gerard Cox zegt: Jottujdam.